- Flash No More 04-May-2012
- If Your Website Was An Employee Would You Fire It? 09-Apr-2012
- Tales from a 20 Yr. Old – Browsing Habits of a New Generation 15-Feb-2012
- LBTS Events - Events in Lauderdale-by-the-Sea 23-Jan-2012
- Do People Really Read Those Things? 10-Jan-2012
Services
Original Web Design Ingredients
originality and uniqueness
professional look and feel
a little humor
personalized tone
existing marketing
consistency
imagination
compelling message
Creating an Online Brand
When creating an online brand do your homework. How are your competitors positioning themselves? What do you like about their website, what don't you like about their website? Think of your website as a salesperson. It needs to be presentable, organized, interesting, personable and chock full of great information. As your professional web team we can get as creative as you want.. If you have an established brand certain things like your logo, tagline and company colors should be full incorporated into the new site.
Redoing Your Website
At Opt2Web we do a lot of what we call "redo websites." If you put a site up years ago and are no longer happy with your look and online results we are the pros at redoing websites. It's time for a face lift. When redoing your website you'll need to complete the following checklist:
Fresh, Relevant, New Content
High Res (Resolution) Pictures to go on the site
Keyword List
Once we have an understanding your new direction we can create a Sitemap and begin working on the proofing process. Think outside of the box and allow for additional page adds and growth.
No, No's...Music on the Homepage, Flash Animation, Drop Down Menus (sorry we're not fans), Burying Contact Information
Starter
HOSTED CONTENT MANAGEMENT PLUS ANALYTICSUse our hosted CMS
Easy InContext editing for clients
Built-in web analytics
Business
EVERYTHING YOU GET IN THE STARTER PLAN, PLUS...Integrated customer database
Easily build custom web forms
Send targeted email newsletters
Time-saving content modules
Pro
EVERYTHING YOU GET IN THE BUSINESS PLAN, PLUS...Sell anything — both physical products and electronic products, and enable web forms to collect payments!
Fully fledged eCommerce system
Payment gateways & shipping providers
Powerful business functionality without coding
Built-in business reporting